Welcome to the Champions Chapter of SoCal BNI!

The Champions Chapter of SoCal BNI was founded in April of 2004 and has grown to 32 members! We meet at the Meridian Club in Fullerton, California on Tuesday mornings at 7:30 AM. We would love for you to visit our chapter and consider joining our very diverse and successful group of professionals. For further information, please contact the President, Allen C. Buchanan at 714.564.7104 or email me at abuchanan@lee-associates.com

Saturday, January 22, 2011

Episode 188 What Does My Referral Network Need to Know to Pass Me Business?

Episode 188: “What Does My Referral Network Need to Know to Pass Me Business?”

In this week's podcast, Dr. Misner continues his discussion about network referrals. You can tune in to the entire podcast by clicking here.


Mike Macedonio joins Dr. Misner again this week to pick up where Episode 187 left off So, what does your network need to know?

Referral Marketing Strategies: Invite a new BNI member to Member Success Program training and go through it with them.

Who to refer to you: Make it easy for them to identify good prospects.

How to refer to you: Give them qualifying questions to ask, or a testimonial to share. Let them know your preferred next step.

Why they should refer you: Your number one responsibility is to make the referrer look good.

It’s important to get all four of these elements in place in order to generate a steady flow of referrals.

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